Category Archives: About Bubbaroo

Babies fall asleep quicker and sleep longer in wool

When I set out to create our Platinum range of Joey Swag Baby Sleeping Bags I wanted a premium product that really worked to help babies sleep. I researched the qualities of wool and worked with Woolmark in Australia where I learnt of a study by the University of Sydney which found that sleeping in wool beats both polyester and cotton for sleep quality.

7 Ways with Summer Muslin

Bubbaroo’s beautiful Bamboo Muslin Wraps are so luxuriously soft – you’ll want one for yourself!
The wraps feature breathable natural fibres that are gentle in bub’s skin. Each wrap is generously sized at 120 x 120cm and tested to ensure that there are no harmful substances.

We’ve come up with 7 ways you can use our muslin – can you think of any more?

Bubbaroo Joey Swags

So what’s the difference between our Platinum and Standard Range Joey Swag baby sleeping bags?

We often get asked by our customers, “What is the difference between the Platinum Joey Swag and Standard Joey Swag baby sleeping bags?”.




We’ve provided an easy guide to explain the differences between our Platinum Range Joey Swag baby sleeping bags and the Standard Range Joey Swag baby sleeping bags.

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Celebrating 10 Years since Bubbaroo products launched in Australia!

It’s hard to believe that it has been 10 years since Bubbaroo products launched in Australia!

We held a big birthday bash to celebrate, with my Bubbaroo team, family and friends coming together with our VIP guests being our now much bigger past baby “models. We all enjoyed afternoon tea with a special treat being the fabulous birthday cake, shaped as a Joey Toy Kangaroo. A special thank you to Jessica at Taylor Made Treats for the fantastic cake. To mark the milestone, we’ve created a fantastic video reflecting on my Bubbaroo journey, the personal experience which inspires me and the birthday party. You may notice a few of our past baby models all holding their Bubbaroo baby photos! There were over 20 past baby models that joined in the celebration!

Introducing our NEW Platinum Range – ready for Aussie Winter

We have always been known for our high quality, chic and functional sleepwear and nursery accessories however, the Platinum Range of products takes us to a whole new level! The new Platinum Range is unique and encompasses new product offerings using the highest quality fabrics and materials. Each Platinum Range product is beautifully presented in a platinum gift box making the perfect gift. The gift box can then be used to store keep-sakes.

Cottoning On to the Tricks of the Trade

100%, Pure, Organic, Natural – How to cut through the buzz words Consumers are bombarded with slogans and buzz words every day as companies compete for attention and to showcase their product or service in the best possible light. Sometimes these claims are substantiated, and sometimes they’re an exaggeration of the reality in order to […]